Yamaha Motor Co., Ltd. (YMC) celebrated its 69th foundation day with a meaningful collaboration aimed at giving back to the community. India Yamaha Motor (IYM), in partnership with the Smile Foundation, orchestrated a touching initiative benefiting over 500 underprivileged children across 12 cities.
As part of the celebrations, Yamaha’s Blue Streaks riding community visited schools operated by the NGO, engaging students with essential educational supplies and imparting crucial road safety lessons. The interactive sessions emphasized pedestrian safety, helmet usage, and traffic awareness, aiming to instill responsible behaviors from a young age.
Simultaneously, Yamaha’s dealer network across India extended the celebrations of Yamaha Day 2024 to customers, hosting cake-cutting ceremonies at showrooms as a gesture of appreciation for their loyalty. Dealers showcased Yamaha’s rich heritage and highlighted iconic products that have defined the brand over the past 69 years.
