Luxury Housing Demand Boosts Oberoi Realty’s NCR Debut

Mumbai-based real estate developer Oberoi Realty has reported gross bookings of approximately ₹8,109 crore for its first National Capital Region (NCR) project, Three Sixty North, located in Gurugram. The strong response marks a significant entry for the company into the luxury housing segment outside its home market.

The project, spread over around 14.8 acres on Golf Course Extension Road in Sector 58, has recorded bookings for nearly 2.31 million square feet of saleable area, translating to about 1.35 million square feet of RERA carpet area. The launch of Phase 1 was announced on June 29, 2026.

Three Sixty North offers a mix of premium residences, including 3 BHK and studio units, 4 BHK and studio configurations, duplexes, and penthouses. The homes range from approximately 5,500 square feet to over 13,000 square feet in saleable area, with prices starting at ₹18 crore onwards, excluding taxes.

Chairman and Managing Director Vikas Oberoi said the strong response reflects both the quality of the development and the trust built by the company over four decades. He noted that the project represents a milestone in Oberoi Realty’s expansion into NCR, driven by a focus on development philosophy rather than geographic boundaries.

He further added that the response reinforces confidence in the company’s long-term approach, emphasising trust, quality, and disciplined execution across markets.

The development comes amid a broader trend of leading Indian real estate developers expanding beyond their home regions, with industry data indicating rising multi-city presence and strong pre-sales growth in FY26 across major listed players.

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